ABOUT KING SIXTEEN

One team for the whole production.

King Sixteen is an experiential marketing and live event production agency. We design the moment, build it, staff it, and run it. One accountable partner from concept through strike.

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Designing the future, today.
Performer dressed in black bowing on stage while band members stand and audience claps and cheers.
OUR REAL IMPACT

We produce launches, activations, trade shows, VIP hospitality, and tentpole brand environments.

Creative, fabrication, vendors, staffing, logistics, and show-day execution sit in one room. Your team is not managing a dozen trades while the brand is on the line. Kentucky and Florida is home for us. The work is national . Recent rooms include Ray-Ban x A$AP Rocky, the SWITCH Vision Innovation Summit at Conrad Orlando, Porsche Taycan in Atlanta, Longines at the Kentucky Derby, and Rabbit Hole for Pernod Ricard. Founded in 2015 and we're still partner-run. Kenneth Tyler Anderson and Mike Brady still take the call, still walk the site, still own the outcome.

92+
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+8%
Projects shipped globally
98%
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+3%
Client satisfaction score
$1.1bn+
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+12%
Generated in client value
$10.3m
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+4%
Project funds administered

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Brands.

WORLDWIDE HUB

From early startups to global enterprises, we help ambitious brands find their own true voice

Ray-Ban logo in white on a black background.
The word Porsche spelled out in thin, white, rectangular letters on a white background.
Natural Diamond brand logo in white on transparent background
Rabbithole logo in a stylized black font with a small black circle above the first letter
Four interlinked silver rings forming the Audi logo on a white background.
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Audible logo with stylized sound waves forming a semi-circle above the word 'audible'.
Fossil brand logo with a circle enclosing a stylized letter F and the word Fossil below.
Longines brand logo with a winged hourglass symbol above text.
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MEET THE CREATORS

We are the two partners who design it, build it, and run the night. Not a pitch team that disappears after the deck.

Founder & COO
MICHAEL BRADY

Leading the strategic vision and charting the course for new growth.

SENIOR PARTNER & CO-FOUNDER
K. TYLER ANDERSON

Translating complex ideas into simple and creative solutions.

Ray-Ban | A$AP Rocky
Puffer Frames & National Display Store Rollout
Ongoing
Longines | Kentucky Derby
VIP Activations & In Market Hospitality
Ongoing
Eastern Light Distilling
Tentpole Event Fabrication & Design
September 2026
Bless God Summit
600 Person Conference Management & Oversight
Fall 2027
Porsche
2027 Launch Events | Kentucky
Ongoing
Natural Diamonds Council
Event Management & Logistics
Summer 2025
WHAT CLIENTS SAY

Straight from the brands we’ve stood in the room with.

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Thoughtful and experienced enough

that they took serious pressure off the team. Highly recommend King Sixteen.

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Jim Haynes
Bluegrass MotorSPORTS
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The level of visibility we now have was unimaginable before.

Working with the agency dramatically streamlined how we engaged with our customers. The burden was too great to design and operate the activation. Glad we found them.

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Charles Davidson
Head of Strategy — Rumby®
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They understand our brands and the guidelines required to produce these events.

I can share our budget constraints, articulate our vision, and know that the agency is going to deliver on the details.

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Ted Klisson
CEO — Fantasy Studio®
Natalie Ruiz
VP of Product — Bioscale®
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The transition to Journey was seamless, it felt like it was built for us.

The onboarding experience and customization options made it easier than any other platform we've used.

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Jared Bloom
Head of Ops — Northbyte®
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Journey gave us a single source of truth for performance data.

Instead of scattered dashboards, now we make decisions based on real-time insights across every business unit.

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Priya Malhotra
COO — NextLayer Ventures®
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It's more than just a agency; it's a strategic asset.

Journey helps us plan, adapt, and scale faster. It’s become core to how we think and execute.

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Darius Nelson
CTO — Silvergrid®
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Cross-functional visibility used to be a dream. Now it’s our daily reality.

Everyone from interns to execs knows what matters most, where we’re headed, and how to act on it.

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Sofia Kim
Chief of Staff — Metrion®
Our posts

Explore more insights

The exploration never ends. Dive into more case studies and discover how we help brands navigate live events and complex campaigns to reach new heights through immersive experiences.

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Planners: Conference Budget Breakdown, $2,731 Per Attendee, 3 Budgets

Practical guide for event planners: the $2,731 per attendee benchmark, three ready budgets, a template, and agency tips to decide when to outsource.

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Experiential Marketing Costs for Brand Leaders: $15,000 Pop Ups to $1M+ Flagships

Get benchmarked budgets and cost ranges, from $15,000 pop ups to $1M+ flagships, plus ROI math, line items, and when a turnkey agency is worth the fee.

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U.S. Venue Buyouts: $3,000–$50,000 and the Operator Math Behind Prices

Real U.S. buyout ranges ($3,000–$50,000+). Learn the operator math—displacement, 1.25–1.4× multiplier and 15–25% access premium—and negotiation levers to...