MICHAEL BRADY
Mike Brady spent 14 years working directly alongside Steve Wilson, founder of 21c Museum Hotels and Laura Lee Brown, an heiress to the Brown family behind the Brown-Forman spirits empire and a serial philanthropist.
During the growth and expansion his employers’ enterprises, Mike worked across executive support, hospitality, travel, property and infrastructure initiatives, VIP experiences, and event production. The role placed him inside a world where business, art, hospitality, and high-touch personal service regularly intersected.
His experience includes producing private events and major Kentucky Derby programs, along with events associated with brands and publications including Vanity Fair and Esquire. He has managed intimate celebrations for talent including Jack Harlow and coordinated hospitality and advancing for high-profile guests including Martin Lawrence, Adrian Grenier, Bill Paxton, and others.
Mike's background extends well beyond hospitality. He acted as aide-de-camp to the US Equestrian Team where they trained internationally, worked extensively with Lipizzaner and Dutch Harness horses, became adept in the German language while abroad, and spent significant time within Kentucky's thoroughbred industry at Hermitage Farm.
He later founded Ostra, a Pacific Equatorial-inspired restaurant concept alongside acclaimed chef Adam Burress, further expanding his experience in culinary operations and guest experience.
Mike is at his best when the stakes are high: managing people, personalities, logistics, hospitality, and hundreds of moving pieces while remaining remarkably calm under pressure.
Thank you for contacting us.
We will be in touch with you shortly. If you need immediate access to the team, you can call us directly at 1-707-653-5464.
For brands and agencies producing a single launch, activation, trade show, VIP experience, or corporate event that needs full-service execution.
For brands, agencies, and marketing teams producing multiple events, activations, launches, or hospitality moments throughout the year.
Not sure which path is right for you? Schedule a free discovery call. We can map out a custom strategy tailored to your specific destination and timeline.
King Sixteen is built for brands, agencies, and marketing teams planning high-touch events, product launches, trade show activations, VIP hospitality moments, corporate experiences, and branded environments where the details matter.
We’re usually the right fit when the project has multiple moving parts: creative direction, fabrication, vendors, staffing, hospitality, logistics, guest experience, transportation, AV, signage, or post-event follow-up. If your event needs to feel polished, intentional, and fully handled, a discovery call is the best place to start.
We can do both. Some clients bring us in for full-service production from concept to completion, while others need support with specific pieces like fabrication, guest experience, staffing, vendor coordination, geo-framing, transportation, or on-site execution.
Our strongest value is becoming one accountable partner across the moving parts, so your team is not managing a dozen vendors while trying to protect the brand, timeline, and budget. Tell us where you are under-staffed and we will fill the gap.
The earlier, the better. Bringing us in during the concept or planning stage allows us to help shape the scope, budget, timeline, vendor strategy, guest flow, and production plan before decisions become expensive or rushed.
That said, we’re also used to stepping into tight timelines when a brand needs experienced production support quickly. If the date is already on the calendar, it’s worth starting a conversation now.
The discovery call is a fit check. We’ll talk through your event goals, audience, market, timeline, budget range, production needs, and what success looks like after the event is over.
From there, we can identify whether King Sixteen is the right partner, what level of support makes sense, and what the next step should be, whether that’s a rough scope, a formal proposal, or a deeper creative/production planning session.
Most projects range from $50K to $500K+. We've handled seven-figure productions and can point you in the right direction if your scope is smaller. We are up front about fit, so no ones time gets wasted.
Everything. Creative, fabrication, logistics, staffing, AV, catering, on-site production, and post-event wrap. One team, one point of contact. You're not managing a dozen vendors, we are.