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How Can an Event Marketing Agency Help Your Brand?

When business owners are faced with dozens of various marketing strategies for their brand, they can quickly become overwhelmed with the possibilities. Many consider traditional marketing or digital marketing to be the first lines of defense. These strategies are certainly crucial in any branding strategy, but real-life marketing tactics should not be overlooked. Professionals who…

Continue Reading How Can an Event Marketing Agency Help Your Brand?

  • How Can an Event Marketing Agency Help Your Brand?
    When business owners are faced with dozens of various marketing strategies for their brand, they can quickly become overwhelmed with the possibilities. Many consider traditional marketing or digital marketing to be the first lines of defense. These strategies are certainly crucial in any branding strategy, but real-life marketing tactics should not be overlooked. Professionals who …
  • How Do You Create Brand Awareness?
    In today’s already crowded marketplace, it is more important than ever before that you have a brand awareness strategy. The goal is to get leads and customers to recognize your business and see it in a positive light while distinguishing you from your competitors. If you’re having trouble knowing where to begin with your awareness …
  • 10 Goals All Brand Events Need to Accomplish
    Brand events are one of the most powerful ways to grow your business. Although there are multiple reasons to run an event, they are particularly useful for launching a new product, rebranding, building a loyal customer base, networking, and creating extra revenue. However, these kinds of events will only give you a good ROI if …
  • How Effective Is Event Marketing?
    With the online advertising market becoming increasingly saturated, and users increasingly turning to ad blockers to avoid marketing altogether, it’s time for a new way to get your message out there. Event marketing can be a powerful tool, not only for B2B companies but for B2C-focused organizations as well. Organizing a marketing event can increase …
  • How Can Experiential Marketing Help Retail Businesses?
    Experiential marketing is essential to any modern branding strategy. It provides customers with the meaningful interactions and personalized experiences they crave. In other words, it allows consumers to be a part of your brand and can cultivate loyalty and influence buying decisions. And when done correctly, EM can even help you generate additional attention both …
  • What Are the Different Types of Event Management?
    Event management means taking the vision of an event and making it an attainable reality. From arranging a conference to conducting an exhibition, event managers make sure everything goes as planned. The Different Types of Event Management Talent Booking One important way we carry out event management at King Sixteen is through talent booking. Want …
  • How Do You Create a Successful Experiential Marketing Campaign?
    There are dozens of marketing strategies businesses employ to attract new consumers, but in the age of digital marketing, launching a new product with an intangible advertisement may not be as effective as one would hope. Fortunately, some marketing strategies are timeless for a reason, and experiential marketing is a classic for a reason. If …
  • Brand Experience: Why It Matters More Than Ever in 2021
    Stop for a moment and think about which kind of memory sticks out the most – tasting a food sample or looking at an ad on social media? If you answered food sample, then you already understand the power and impact of brand experiences. Creating a real experience with a brand can cement the brand’s …
  • What Is Experiential Marketing?
    As industries evolve and the need for innovative marketing strategies grows, more companies than ever are devising clever marketing tricks that subvert traditional advertising. There’s more competition to contend with daily, and customers seek out new and interesting experiences now more than ever. Over 80% of marketing experts agree that live events are vital to …
  • How to Hold a Corporate Event in 2021
    Event planning can be exciting but highly stressful. Booking the venue and choosing decor barely scratch the surface in the many tasks that demand your attention. You must also consider the budget, the event’s goals, entertainment for guests, and sponsorship. Rather than take risks with the big day, you can team with a corporate event …
  • Want To Throw A Memorable Event? These Hacks That Will Leave Your Guests Talking
    The difference between a memorable event and a forgettable one always comes down to the details. And no, we aren’t talking about expensive floral arrangements or the type of ceviche you chose for passed hors d’oeuvres. Those things are nice, but they aren’t necessarily the things that will resonate with your guests at the events’ …
  • Branded Gifts Your Customers Will Keep: And Ones They Will Trash…
    Custom Products Custom gift bags and branded items are a great way to thank your staff, customers, or clients. In conjunction with an event or product launch, branded swag is a great way to create some brand awareness through thoughtful product sourcing. But don’t be fooled into thinking a t-shirt or coffee mug is the …
  • Save Money Booking Entertainment: Four Things Managers Don’t Want You To Know
    The entertainment industry can get a little complicated and end up costing you more money than it should. Our agency has seen clients agree to thousands of dollars in food costs for a band, and unknowingly agree to pay for the sound system that costs even more thousands. These mistakes can wreak havoc on your …

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Phone: +1 707-653-5464

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